These ceramic tile coaster sets featuring the humor of Zanny make great little stocking stuffers! A variety of tiles is now available at my etsy store. www.etsy.com/shop/nolimitsart
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New Ceramic Tile Coaster Sets Featuring Zanny Rants
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Zanny Has An Etsy Store!
Lots of my prints are now available at
http://www.etsy.com/shop/zannyrants
Please go check them out and buy something!
Ranting about the Power of Advertising
I’ve decided I’m not going to watch tv any longer, but that has nothing to do with the subject of this rant; stupid, stupid advertisements! I am somewhat insulted that whoever created these ads thinks I’m gonna purchase their product because some cute, talking animal (or worse, piece of cereal) delivers the message. Oh but wait……. there’s a method to their madness.
It’s called branding!
Just think about this for a minute. When you see a gecko now, what company automatically comes to your mind? Or what restaurant chain comes to mind when you see a ball with a triangle on top of it? Or how ’bout the waddling, talking duck?
It’s the power of association, I think. Doesn’t matter how stupid the image may seem on the surface, as long as it’s driven deep into your brain with repeated messaging, bingo! Mission accomplished.
So ok, maybe I shouldn’t be insulted, but instead learn to use the same technique to develop my own line of products, let’s say the Zanny Rants notecards! The trick is to find an image that is used on every single item, posting, t-shirt……whatever…. that is IMMEDIATELY associated with snarky Zanny. I’m thinking maybe the image below speaks volumes. Anyone care to share your thoughts? I’m starving for some feedback.
Zanny Rants
What a Find!
Last week I was out marketing my notecards and did ok. Sold 4 each of 27 different designs to one shop and 6 each of 6 designs to another shop. On my way home, I passed the local hazardous waste drop-off place. It’s where you can take things like unused paint and other chemicals for proper disposal, AND you can get totally free paint in these huge 5 gallon buckets. Of course you can’t “order” a specific color, but still, the entire inside of my home was painted with this free paint. Even though I don’t need any five gallon buckets of paint, I decided to zip in and see what was available, one of those spur of the moment decisions.
WELL……..you’ll never guess what I found! 60 jars of ArtDeco paint of all varieties. For an artist, this was like finding diamonds in the coal heap. I’d never heard of this paint before, so when I got home I looked them up online. OMG! This is wonderful stuff, and had I purchased it thru the online store, most of it was $9.99 a jar. Let’s see……$600 worth of paint for FREE! How blessed am I?
I spent the entire week-end playing with this new paint, and posted below are just a few of the creations I came up with. The one is an Altoids box that was sitting on my desk. Hey, recycling is good! The other, the one with the dark green leaf (made using a stencil) is painted on a 5 x 7 canvas board. Have no clue what I’ll do with all these new pieces of art now, but geesh, what a fun way to spend a long week-end.
Creations using ArtDeco Paint